Challenge

• Develop a method of providing customers with the ability to make online reservations for cruise packages in eight cities.
• Create a method for customers to pay for online reservations with traditional credit cards
• Develop a method for presenting group cruise information specific to individual cities and to specific audience types
• Create an administration function that will allow Spirit Cruises to control reservations and cruise availability for specific cities
  

Solution

• Created an interface to the Spirit Cruises reservation system to provide near real-time cruise schedule and option availability
• Provided an interface to CyberCash to verify credit cards and process transactions
• Presented group cruise information to various audiences (travel agents, non-profit organizations and others) in a presentation format
• Provided cross-selling capabilities to e-commerce engine to increase cruise package option sales
• Developed administration section that allows individual cities to cancel reservations and specific cruises from being presented on the site
• Provided industrial-strength security for credit card transactions; SSL and other encryption technologies assure security of all sensitive information
  

Result

• Site launched recently; client has received over 5000 reservation requests since launch.
• Client has amassed a contact database of over 17,000 customer names since the site’s launch.